My daughter was eating Nutella this morning when a song popped into my head, “Koo-koo-koogly eyes…koo-koo-koogly eyes.”
Where had that come from? Why did Nutella remind me of this silly ditty? In the back of my mind, I thought it had something to do with flavored peanut butter…a commercial maybe…but exactly what, I wasn’t sure. My husband and I - both children of the 70’s - started brainstorming. We remembered Goober Grape peanut butter, but that wasn’t it.
So, I Googled Koogle…
...and discovered I was right! Via the Kraft Foods history timeline, I found my answer. In 1971, Kraft kreated chocolate, vanilla, banana, and cinnamon flavored peanut butter with googly eyes on the jar label! What a great blast from the past! I don't ever remember eating it, but apparently the commercial stuck in my head right next to "Hong Kong Phooey. Number one super guy..."
Check out this old Koogle commercial:
Further trivia…I learned the Koogle jingle was based on a popular song from 1923, “Barney Google.”